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Free ebook Social Media Design Course using Adobe Illustrator

Course content

Introduction to Adobe Illustrator

Adobe Illustrator Interface

Basic Adobe Illustrator Tools

Working with colors in Adobe Illustrator

Creating basic shapes in Adobe Illustrator

Creating Complex Shapes in Adobe Illustrator

Working with layers in Adobe Illustrator

Working with text in Adobe Illustrator

Effects and styles in Adobe Illustrator

Export files in Adobe Illustrator

Introduction to social media design

Basic design concepts for social networks

Design trends for social media

Understanding the target audience in social media design

Creating visual identity for social networks

Creating posts for social networks

Creating posts for social networks: Understanding Adobe Illustrator

Creating posts for social media: Configuring the workspace in Adobe Illustrator

Creating posts for social networks: Getting to know Adobe Illustrator design tools

Creating posts for social media: Choosing colors and fonts for social media

Creating posts for social media: Creating templates for social media posts

Creating posts for social media: Post design for Instagram

Creating posts for social networks: Designing posts for Facebook

Creating posts for social media: Post design for LinkedIn

Creation of posts for social networks: Creation of personalized images and icons

Creating posts for social media: Using images and texts in social media posts

Creating posts for social networks: Applying effects and filters to images

Creating posts for social networks: Exporting files to social networks

Creating posts for social networks: Organization and management of Illustrator files

Creating posts for social networks: Basic design principles for social networks

Creating posts for social networks: Design trends for social networks

Creating short videos for social media

Creating Short Videos for Social Media: Understanding Social Video Format

Creating short videos for social media: Choosing video content

Creating short videos for social media: Planning and creating a script

Creating short videos for social media: Using video editing software

Creating short videos for social media: Creating graphics and animations for videos

Creating short videos for social networks: Inclusion of subtitles and texts

Creating short videos for social media: Choosing a soundtrack and sound effects

Creating short videos for social media: Filming techniques for short videos

Creating short videos for social media: Uploading and sharing videos on social media

Creating short videos for social media: Analysis of video metrics and performance

Creating short videos for social media: SEO techniques for videos

Creating short videos for social media: Creating videos with smartphones

Creating short videos for social media: Using lighting and backdrops for videos

Creating short videos for social media: Creating interactive videos

Creating short videos for social media: Fast and efficient video editing

Creating short videos for social media: Tips for engagement and video virality

Creation of covers for social networks

Creation of banners for social networks

Creating infographics for social media

Creating GIFs for social media

Creating ads for social media

Creation of templates for social networks

Creating icons for social networks

Creating emojis for social networks

Creation of stickers for social networks

Creating filters for social networks

Using mockups to present designs for social networks

Using grids and guides for social media design

A/B testing in social media design

Analysis of metrics in design for social networks

Design for different formats, sizes and resolutions of social media posts

Course Description

The Social Media Design Course using Adobe Illustrator is an extensive guide designed for aspiring graphic designers. With its rich content spread over 63 pages, this course falls under the Design and Art category, specifically honing in on the niche of Graphic Design. The course offers a detailed exploration of various facets of Adobe Illustrator and its application in the world of social media design.

Beginning with an Introduction to Adobe Illustrator, the course familiarizes learners with the software's interface and basic tools. This foundation is crucial for understanding how to navigate and fully utilize Adobe Illustrator's capabilities.

In addition to mastering the interface and tools, the course delves into working with colors and creating both basic and complex shapes. These skills are pivotal in crafting visually appealing designs. The curriculum also emphasizes the importance of working with layers and text, which are fundamental components in any sophisticated design project.

To further enhance the design experience, the course teaches the application of effects and styles in Adobe Illustrator and covers the processes involved in exporting files efficiently.

Transitioning to the realm of social media design, the course provides a comprehensive introduction to the basics, design concepts, and current trends. A fundamental understanding of the target audience plays a crucial role here, as it influences the creation of effective visual identities and engaging posts for various social networks.

The section dedicated to creating posts for social networks is particularly rich in content. It walks learners through understanding Adobe Illustrator for social media design, configuring the workspace, and utilizing design tools. Important topics such as choosing appropriate colors and fonts, creating templates for different platforms like Instagram, Facebook, and LinkedIn, and designing personalized images and icons are covered in depth.

Furthermore, the course covers practical aspects such as applying effects and filters, exporting files, and managing Illustrator files efficiently. Essential design principles and the latest trends for social media posts are also highlighted to keep learners updated and inspired.

A significant portion of the course is devoted to creating short videos for social media. It covers everything from understanding video formats and planning scripts to using video editing software and creating graphics and animations. Practical tips on filming techniques, including smartphone usage, lighting, and backdrops, add value to this segment. The curriculum also addresses the inclusion of subtitles, sound effects, and strategies for enhancing engagement and virality of videos.

The course doesn't stop at posts and videos; it also includes creating covers, banners, infographics, GIFs, ads, templates, icons, emojis, stickers, and filters for social networks. This comprehensive approach ensures that learners are equipped to handle various design needs for social media platforms.

Finally, the course covers advanced topics such as using mockups, grids, and guides, conducting A/B testing, analyzing metrics, and designing for different formats, sizes, and resolutions. This holistic approach ensures that learners leave the course with a well-rounded skill set, ready to tackle the challenges of social media design using Adobe Illustrator.