Free ebook course to validate a business idea before spending money. Learn customer discovery, landing page tests, and get free certification.
Course content
Selecting a Real Problem Worth Solving
2Defining a Specific Customer and Use Context
3Formulating Clear Hypotheses and Success Criteria
4Planning Customer Discovery Without Spending Money
5Outreach Messaging and Interview Scheduling Scripts
6Running Effective Customer Interviews and Capturing Evidence
7Synthesizing Insights Into Problem Statements and Priorities
8Designing a Simple Value Proposition and Offer
9Building a Lightweight Landing Page for Validation
10Choosing Validation Metrics and Tracking Signals
11Pricing Basics and Testing Willingness to Pay
12Creating a Minimum Viable Business Model
13Pre-Selling and Low-Risk Commitment Tests
14Deciding What to Build Next Based on Evidence
15Executing a 30-Day Step-by-Step Validation Plan
16Worksheets, Checklists, and Repeatable Templates for Future Ideas
Course Description
Entrepreneurship for Beginners: Validate an Idea Before You Spend Money is a practical ebook course in business administration and entrepreneurship that helps you avoid building the wrong product. You will learn how to validate a business idea with real customer evidence, so you can make confident decisions before investing time, tools, or cash.
This course guides you through selecting a real problem worth solving and narrowing it to a specific customer and use context. You will practice turning assumptions into clear hypotheses and success criteria, then plan customer discovery that costs nothing. With ready-to-use outreach messaging and interview scheduling scripts, you will learn how to run effective customer interviews, capture evidence accurately, and reduce confirmation bias.
As you progress, you will synthesize insights into sharper problem statements and priorities, then shape a simple value proposition and offer that people actually want. You will also learn how to create a lightweight landing page for validation, choose validation metrics, and track signals that indicate genuine demand. Pricing basics and testing willingness to pay are included, helping you move from interest to commitment.
By the end, you will be able to outline a minimum viable business model and run low-risk commitment tests such as pre-selling, so you can decide what to build next based on evidence. A step-by-step 30-day validation plan, along with worksheets, checklists, and repeatable templates, makes the process easy to reuse for future ideas whether you are launching a side hustle, a startup, or a new offer inside an existing business.
Start the course today and validate your idea the smart way, with a repeatable system you can apply to every new entrepreneurial opportunity.
This free course includes:
16 content pages
Digital certificate of course completion (Free)
Exercises to train your knowledge
100% free, from content to certificate
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