Duration of the online course: 6 hours and 12 minutes
Digital marketing is no longer a nice-to-have skill. It is a core advantage for anyone who wants to grow a business, promote a personal brand, or move into a modern marketing role. This free online course is designed to help you understand how digital channels work together, how to choose the right tactics for a goal, and how to think like a marketer who measures results instead of guessing.
You will start by building a clear foundation: what digital marketing is, who it is for, and how its key modules fit into a real-world strategy. From there, the course guides you through the practical pieces that many beginners find confusing, such as setting up a blog, making smart platform choices, and creating a professional-looking online presence that supports long-term growth.
Search visibility is treated as a serious skill, not a buzzword. You will learn how SEO supports traffic and credibility, how to structure content for people and search engines, and how to approach links and site structure in a way that improves discoverability over time. Alongside organic growth, you will explore performance channels like Facebook ads and Google Ads, with an emphasis on how targeting works and what separates interest-based discovery from intent-driven campaigns.
The course also helps you develop platform fluency for today’s attention economy. You will work through practical approaches to social media marketing, Instagram growth, and YouTube marketing, connecting each channel to a specific purpose such as awareness, engagement, lead generation, or sales. You will also build an understanding of content marketing and email marketing so you can nurture audiences, convert interest into action, and create campaigns that compound results month after month.
To turn skills into outcomes, you will learn why landing pages matter, how online reputation influences conversions, and how marketers use trust signals to reduce friction. Finally, the course ties your learning to career paths by exploring freelancing opportunities and digital marketing roles you can pursue, helping you translate your skills into a portfolio mindset and a clearer professional direction.
Video class: Lesson-1: Introduction to Digital Marketing | (FREE Digital Marketing Course)
04m
Exercise: Who can learn Digital Marketing?
Video class: Lesson-2: Digital Marketing Modules
20m
Exercise: What does social media marketing refers to?
Video class: Lesson-3: How to start a blog (Domain, Hosting , Wordpress Theme)
15m
Exercise: _What is the importance of starting a blog in digital marketing according to Ankur's course?
Video class: Lesson-4: Set up your blog like a professional blogger | Ankur Aggarwal
30m
Exercise: _What is the CMS used in the course "Digital Marketing Mastery" and why is it preferred by the instructor?
Video class: Lesson-6: What is SEO in 2020? - On page SEO and how to write an article like a pro | Ankur Aggarwal
15m
Exercise: _What is SEO and why is it important for website traffic?
Video class: Lesson-7: Off-page SEO – What are Backlinks? (My working strategies revealed) | Ankur Aggarwal
13m
Exercise: What is an internal link?
Video class: Lesson-8: Affiliate Marketing (How i make $3-10k/month) | Ankur Aggarwal
11m
Exercise: _What is affiliate marketing?
Video class: Lesson-9: How to start Social media marketing – (5 working tips for beginners) | Ankur Aggarwal
16m
Exercise: _What is social media marketing?
Video class: Lesson-10: Instagram marketing step-by-step : Get 10,000 followers in 30 days | Ankur Aggarwal
33m
Exercise: _What will the digital marketing mastery course cover regarding Instagram?
Video class: Lesson-11: Youtube Marketing explained in 13 minutes (Backed by data) | Ankur Aggarwal
13m
Video class: Lesson-12: Facebook Ads in 2020 : From Facebook Ads Beginner to EXPERT | Ankur Aggarwal
37m
Exercise: How is the structure of a facebook ad?
Video class: Lesson-13: Google Adwords Fundamentals : How to create your first campaign | Ankur Aggarwal
34m
Exercise: _What is the difference between interest-based targeting and intent-based targeting in digital advertising?
Video class: Lesson-14: Content Marketing: Hidden tactics and strategies | Ankur Aggarwal
39m
Exercise: _What is content marketing and how is it different from traditional marketing?
Video class: Lesson-15: Email Marketing for beginners ($0 to $10,000/month) – With Case studies | Ankur Aggarwal
41m
Exercise: What is one key benefit of using email marketing for a business as mentioned in the transcript?
Video class: Lesson-16: Landing page: How to Make a Beautiful landing page | Ankur Aggarwal
26m
Exercise: _What is a landing page and why is it important for a marketing campaign?
Video class: Lesson-17: ORM – What is online reputation management | Ankur Aggarwal
04m
Exercise: What are the advantages of having a good online reputation?
Video class: Lesson-18: Freelancing: How to make money as a freelancer (Tips and tricks) | Ankur Aggarwal
06m
Exercise: _What are some of the top websites where you can find freelancing work according to Ankur's video?
Video class: Lesson-19: How to get Digital Marketing job | Ankur Aggarwal
07m
Exercise: _What are some types of digital marketing jobs that you can specialize in?
6 hours and 12 minutes of online video course
Digital certificate of course completion (Free)
Exercises to train your knowledge
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Course comments: Digital Marketing course
Students found the free digital marketing course easy to follow, well-structured, and detailed, with engaging videos and practical strategies. Many said it’s great for beginners, covers wide topics, and is effective—plus they appreciated the free certificate.
Joleen
Best course on digital marketing that I have ever taken, thanks.
Dan The Investor
Very easy to understand, broke down into small modules. Exllent strategies
Joseph Mumba Chisanga
I'm really enjoying the digital marketing course by Ankur! The video scripts are engaging and make complex concepts easy to understand.
Kamal Eltaieb
Great course thanks to Mr Ankur for his expertise in digital marketing I learned a lot and highly recommend it to everyone
CRAVE TV THE HUB OF ENTRETAINMENT
this is just beyond awesome. I love how detailed your teaching are.
Harshit Sharma
Amazing experience, Nice build Up of the class. coverd maximum area. Thnx for the course Ankur sir
pratiksha
this course is very effective one .all information regarding digital marketing provide accurate and complete data .
RAHUL DUBEY
It nice course for beginners.
Lwangunuko Muzamba
the course in digital marketing is so beneficial in my carrier, marketing is not only limited to one area, instead it is diverse
Rex Juwawo
am enjoying the course ! I really appreciate for this free course with certificates!