Free online courseSEO for Beginners
Duration of the online course: 1 hours and 49 minutes
4.89
(75)
Learn SEO basics with this free online course. Topics include search engine mechanics, keyword research, link building, and more. Ideal for beginners in digital marketing!
Course Description
Welcome to "SEO for Beginners," a comprehensive introduction to the world of Search Engine Optimization, designed specifically for newcomers. This course offers a solid foundation in SEO principles and practices, providing you with the tools and knowledge you need to optimize your website and improve its visibility on search engines. With a duration of 1 hour and 49 minutes, you’ll quickly be on your way to mastering the fundamentals of SEO.
Rated an impressive 4.9 out of 5 stars, this course has been highly acclaimed by participants for its clarity, practicality, and engaging teaching style. Whether you are a small business owner, an aspiring digital marketer, or simply interested in improving your online presence, this course is ideal for getting acquainted with SEO from the ground up.
This course belongs to the Information Technology category, under the subcategory of IT Tools. Its curriculum is meticulously structured to guide you through each essential element of SEO, ensuring a step-by-step progression that builds your confidence and competence in the field.
We begin with an overview of what Search Engine Optimization is, delving into the core concepts and importance of SEO in the digital landscape. Understanding how search engines work forms the backbone of effective SEO strategies, so you’ll examine the mechanics behind web crawlers and search algorithms. You will also learn how to optimize your site structure, making it easier for search engine spiders and crawlers to index your site efficiently.
The course then moves into the nitty-gritty of on-page SEO, including the significance of domain names and URL structures, crafting effective titles and meta descriptions, and the best practices for using headings and images in your content. By mastering these components, you'll be able to enhance the searchability and appeal of your web pages.
Keyword optimization is another crucial area covered in this course. You will learn how to strategically use keywords within your body content, as well as perform comprehensive keyword research to identify the terms and phrases most likely to drive traffic to your site. Link building, a fundamental aspect of off-page SEO, is also extensively covered. You'll gain insights into the basics of link building and practical techniques for acquiring high-quality backlinks.
Technical SEO aspects are not overlooked. You'll understand the functions of files like robots.txt and sitemaps, as well as how to create and utilize them effectively. Learn about website analyzers and how to perform site crawls to identify issues that might hurt your site's performance.
The course culminates with guidance on analyzing crawl results, executing tasks, and generating reports, equipping you with the skills needed to monitor and continuously improve your SEO efforts. "SEO for Beginners" stands out as a thorough, user-friendly course that delivers critical SEO knowledge in a concise, easy-to-understand format, making it the ideal starting point for anyone looking to boost their website’s search engine ranking.
Conteúdo do Curso
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Video class: SEO for Beginners Tutorial - 1 - What is Search Engine Optimization?
0h03m
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Video class: SEO for Beginners Tutorial - 2 - How Do Search Engines Work?
0h06m
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Exercise: _What is the purpose of using incognito mode when checking the ranking of your website?
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Video class: SEO for Beginners Tutorial - 3 - How to Help Spiders and Crawlers
0h04m
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Exercise: _What is the importance of connecting all pages via links for search engine optimization?
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Video class: SEO for Beginners Tutorial - 4 - Domain Name and URL Structure
0h07m
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Exercise: _What is a keyword in SEO?
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Video class: SEO for Beginners Tutorial - 5 - Title and Meta Description
0h08m
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Exercise: _What is the recommended character limit for a webpage title in SEO?
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Video class: SEO for Beginners Tutorial - 6 - Headings and Images
0h05m
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Exercise: _What is the importance of using headings in SEO?
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Video class: SEO for Beginners Tutorial - 7 - Using Keywords in Body Content
0h05m
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Exercise: _What is keyword stuffing?
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Video class: SEO for Beginners Tutorial - 8 - Keyword Research
0h08m
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Exercise: _What is the first thing you should consider when deciding which keywords to target for your website in SEO?
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Video class: SEO for Beginners Tutorial - 9 - Link Building Basics
0h06m
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Exercise: _Why are links important for SEO?
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Video class: SEO for Beginners Tutorial - 10 - How to Build Links
0h10m
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Exercise: _What is the reason why setting up social media accounts is recommended for link building?
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Video class: SEO for Beginners Tutorial - 11 - robots.txt
0h06m
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Exercise: _What is the purpose of the robots.txt file?
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Video class: SEO for Beginners Tutorial - 12 - Sitemap / sitemap.xml
0h05m
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Exercise: _What is a sitemap in SEO?
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Video class: SEO for Beginners Tutorial - 13 - Site Analyzer Intro
0h10m
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Exercise: _What is Site Analyzer and how can it help you with SEO?
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Video class: SEO for Beginners Tutorial - 14 - Website Crawls
0h06m
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Exercise: _What does the indexation section in crawls check for?
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Video class: SEO for Beginners Tutorial - 15 - Analyzing Crawl Results
0h05m
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Exercise: _What are the types of content that should not be duplicated on multiple pages according to the SEO rule mentioned in the text?
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Video class: SEO for Beginners Tutorial - 16 - Tasks and Creating Reports
0h07m
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Exercise: _What is the purpose of the "Tasks" section in Site Analyzer?
SEO
Unlock the Potential of SEO with Our Free Online Courses
Embark on a journey to mastering Search Engine Optimization (SEO) with our comprehensive library of free online courses. Designed for beginners and advanced marketers alike, our courses cover everything from the fundamentals to the latest trends and strategies in SEO. Enhance your digital marketing skills, drive organic traffic, and improve search rankings with our expert-led tutorials and practical tips.
Beginner SEO Courses
Start your SEO adventure with our beginner-friendly courses. Learn the basics of search engines, how they work, and the key elements of SEO including keywords, on-page optimization, and link building. Our introductory courses are perfect for those new to the digital marketing scene or anyone looking to refresh their knowledge.
Advanced SEO Strategies
Take your SEO skills to the next level with our advanced courses. Dive deep into complex topics such as technical SEO, local SEO, mobile optimization, and content marketing. Discover how to analyze your competition, improve website performance, and stay ahead of the latest search engine algorithms.
SEO Tools and Analytics
Unlock the full potential of SEO with our courses focused on tools and analytics. Learn how to use popular SEO software like Google Analytics, SEMrush, and Ahrefs to track performance, uncover insights, and make data-driven decisions. Our practical guides will help you navigate through the vast array of tools available to SEO professionals.
Keyword Research Mastery
Master the art of keyword research with our targeted courses. Understand the importance of keyword intent, learn how to find the right keywords for your niche, and discover tools to help you in your research. Effective keyword strategies are at the heart of successful SEO, and our courses will show you how to excel in this critical area.
On-Page SEO Techniques
Optimize your web pages with our in-depth on-page SEO courses. Explore how to create SEO-friendly content, optimize meta tags, and improve site structure. Learn the best practices for internal linking and how to enhance user experience to keep visitors engaged and reduce bounce rates.
Link Building Fundamentals
Develop a robust link-building strategy with our comprehensive courses. Understand the importance of high-quality backlinks and how they influence search rankings. Learn various techniques to acquire valuable links and how to conduct effective outreach for link-building opportunities.
SEO for E-commerce
Specialize in e-commerce SEO with our dedicated courses. Learn how to optimize online stores for better visibility in search engine results. Discover how to craft compelling product descriptions, optimize category pages, and implement structured data to stand out in a competitive market.
Content Marketing and SEO
Discover the synergy between content marketing and SEO with our specialized courses. Learn how to create content that resonates with your audience and ranks well in search results. Understand the role of content in SEO and how to measure its impact on your overall marketing strategy.
Mobile SEO Optimization
With the increasing importance of mobile search, our courses on mobile SEO optimization are a must. Learn how to make your website mobile-friendly, understand the significance of mobile-first indexing, and how to optimize for local search on mobile devices.
Staying Updated with SEO Trends
SEO is an ever-evolving field, and staying updated is crucial for success. Our courses offer insights into the latest trends and future predictions in SEO. Learn about voice search optimization, the rise of visual search, and how to adapt your strategies to the changing landscape of digital marketing.
Join Our Free Online SEO Courses Today!
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