Free Course Image SEO for beginner to rank well in google

Free online courseSEO for beginner to rank well in google

Duration of the online course: 2 hours and 0 minutes

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Boost your Google rankings with a free SEO course: learn keywords, on-page optimization, link building and technical basics with practical exercises.

In this free course, learn about

  • What SEO is, how search engines work, and why SEO matters for traffic and business goals
  • How to choose keywords: relevance, search volume, and business value as key checkpoints
  • How to analyze search intent using the 3 C’s: Content type, Content format, Content angle
  • How to find keyword ideas and build a keyword list aligned to your site and audience needs
  • Primary goal of keyword research: target queries that can drive qualified organic traffic
  • How to assess keyword ranking difficulty, especially via SERP competition and backlink profiles
  • What on-page SEO is and common misconceptions (not just sprinkling keywords on a page)
  • How to optimize a page for a keyword: matching intent, strong content, titles, headings, internal links
  • Link building fundamentals: why backlinks matter and their role in authority and rankings
  • Three backlink strategies: create linkable assets, outreach, and competitor-based link prospecting
  • What makes a backlink “good”: relevance, authority, and placement/anchor context signals
  • Link building workflow stages: prospecting, outreach, and follow-up/relationship building
  • Blogger outreach objectives: earn editorial backlinks by pitching value and specific content placements
  • Technical SEO purpose and basics: crawl/indexation, site architecture, and site speed best practices

Course Description

Want more people to find your website on Google without relying only on ads? This free online course helps you build a solid SEO foundation from the ground up, so you can attract consistent, high-intent traffic and turn searches into clicks, leads, and sales. Designed for beginners, it focuses on the core skills that make SEO work in the real world: understanding how search engines interpret pages, how searchers decide what to click, and how you can align your content with what people are actually looking for.

You will learn how to choose keywords with purpose, going beyond search volume to uncover intent and opportunities you can realistically win. You will also develop a practical approach to evaluating ranking difficulty, so you can prioritize topics that match your site’s current strength and grow from there. As you progress, you will understand what on-page SEO really means and how to optimize a page so it can rank for more than a single phrase, improving clarity for both users and search engines.

Off-page signals can be confusing when you are new, so the course breaks link building into approachable steps. You will discover why backlinks matter, what separates a good link from a risky or useless one, and how to think about outreach in a way that supports long-term credibility. You will also gain awareness of technical SEO essentials, including the role of crawlability, indexation, and performance, with beginner-friendly best practices such as improving site speed.

Throughout the lessons, short exercises reinforce each concept, helping you move from theory to action. By the end, you will have a clearer process for researching topics, optimizing pages, and building authority so your site has a stronger chance to rank well in Google and keep improving over time.

Course content

  • Video class: SEO Basics: What is SEO and Why is it Important? [SEO Course by Ahrefs] 08m
  • Exercise: _What is SEO?
  • Video class: What are Keywords and How to Choose Them? 1.1. SEO Course by Ahrefs 07m
  • Exercise: _What is the first checkpoint to effectively choose keywords for SEO?
  • Video class: Keyword Research Pt 1: How to Analyze Searcher Intent - 1.2. SEO Course by Ahrefs 04m
  • Exercise: _What are the three C's of search intent according to Sam Oh's lesson on SEO basics?
  • Video class: Keyword Research Pt. 2: How to Find Keywords for Your Website - 1.3. SEO Course by Ahrefs 11m
  • Exercise: What is the primary goal of keyword research?
  • Video class: Keyword Research Pt 3: Understanding Ranking Difficulty - 1.4. SEO Course by Ahrefs 09m
  • Exercise: What is a key factor to consider when assessing keyword ranking difficulty?
  • Video class: What is On-Page SEO - 2.1. SEO Course by Ahrefs 05m
  • Exercise: What is a common misconception about on-page SEO?
  • Video class: On-Page SEO Pt 2: How to Optimize a Page for a Keyword - 2.2. SEO Course by Ahrefs 14m
  • Exercise: _What is the first thing you need to do to rank for a ton of keywords and get a ton of search traffic?
  • Video class: What is Link Building and Why is it Important? - 3.1. SEO Course by Ahrefs 05m
  • Exercise: What is the primary purpose of link building in SEO?
  • Video class: 3 Link Building Strategies to Get Backlinks - 3.2. SEO Course by Ahrefs 04m
  • Exercise: What are the three main strategies to get backlinks?
  • Video class: What makes a backlink Good? - 3.3. SEO Course by Ahrefs 08m
  • Exercise: _What is the first attribute that makes a backlink "good"?
  • Video class: Link Building Tactics for Beginners - 3.4. SEO Course by Ahrefs 14m
  • Exercise: _What are the three stages in link building according to Sam Oh's lesson on Ahrefs?
  • Video class: How to do Blogger Outreach for Backlinks - 3.5. SEO Course by Ahrefs 12m
  • Exercise: _What is the primary objective of blogger outreach from an SEO perspective?
  • Video class: What is Technical SEO and Why is it Important? - 4.1. SEO Course by Ahrefs 07m
  • Exercise: _What is the purpose of technical SEO?
  • Video class: Technical SEO Best Practices for Beginners - 4.2. SEO Course by Ahrefs 06m
  • Exercise: What is one of the basic best practices for optimizing site speed?

This free course includes:

2 hours and 0 minutes of online video course

Digital certificate of course completion (Free)

Exercises to train your knowledge

100% free, from content to certificate

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Course comments: SEO for beginner to rank well in google

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Chiemela Sophia

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A very detailed and explanatory course. Weldone

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