Free Course Image Startup School: How to Build, Launch, and Fund a Startup

Free online courseStartup School: How to Build, Launch, and Fund a Startup

Duration of the online course: 25 hours and 4 minutes

New

Free Startup School course on building, launching, growth, product market fit, fundraising, and startup operations for entrepreneurs.

In this free course, learn about

  • Getting Started: What Makes Startups Work
  • Early Product and Product-Market Fit
  • Measuring, Growth, and Go-to-Market Foundations
  • Design, PR, and Selling
  • Team Building, Operations, and Applying to YC
  • Product and Tech Execution for Specialized Startups
  • Fundraising Mechanics and Investor Outreach
  • Scaling After Product-Market Fit and Long-Term Strategy

Course Description

Startup School: How to Build, Launch, and Fund a Startup is a free online course in Entrepreneurship within Business and Marketing, created by Y Combinator to help founders move from idea to a real, growing company. It brings together practical guidance on choosing a problem, validating demand, and turning early insights into a product people want.

You will learn how successful startups think about product market fit, how to build and iterate quickly, and how to measure progress with the right metrics. The course also explores user acquisition and growth strategies, positioning and storytelling, and how design and content can support traction from the earliest stages.

On the company-building side, it covers essential operating topics such as selling, hiring and organizing an engineering team, and running day-to-day execution as the company scales. You will also get exposure to specialized perspectives including hard tech, biotech, and crypto, helping you understand how foundational startup principles adapt across industries.

Fundraising is addressed in a clear, founder-friendly way, including how investor conversations work, what to expect in meetings, and how common financing instruments function. Legal and structural basics are included to help you avoid early mistakes and make informed decisions as you form and grow the business.

This course is a strong fit for first-time founders, builders, and small teams who want a structured overview of startup fundamentals, with actionable lessons you can apply immediately to launching, finding traction, and preparing to raise capital.

Course content

  • Video class: Geoff Ralston And Adora Cheung - Introduction To Startup School 40m
  • Exercise: What must a company do to graduate from Startup School and be eligible (at minimum) for the non-equity grants?
  • Video class: Sam Altman - How to Succeed with a Startup 16m
  • Exercise: What does the lesson describe as the #1 driver of startup success?
  • Video class: Carolynn Levy And Panel (Jon Levy, Jason Kwon) - Startup Legal Mechanics 57m
  • Exercise: What is the main benefit of filing an 83(b) election for founder stock that is subject to vesting?
  • Video class: A Conversation with Paul Graham - Moderated by Geoff Ralston 1h03m
  • Exercise: What does the advice “do things that don’t scale” mean for early-stage startups?
  • Video class: David Rusenko - How To Find Product Market Fit 58m
  • Exercise: Which metric is emphasized as the strongest early indicator of product-market fit?
  • Video class: Michael Seibel - Building Product 59m
  • Exercise: When choosing which customers to target first for an MVP, which group should you prioritize?
  • Video class: A Conversation with Ooshma Garg - Moderated by Adora Cheung 56m
  • Exercise: What does product-market fit look like when evaluating a startup’s progress?
  • Video class: Suhail Doshi - How to Measure Your Product 59m
  • Video class: Gustaf Alstromer - How to Get Users and Grow 1h04m
  • Exercise: Before focusing heavily on growth tactics, what should a startup do to avoid wasting effort on growth too early?
  • Video class: A Conversation About Crypto-currencies and ICOs with Andy Bromberg 1h07m
  • Exercise: What was the main reason the team decided to wind down their news discussion platform?
  • Video class: Design for Startups by Garry Tan (Part 1) 1h06m
  • Exercise: In building a startup product, what is the best definition of design?
  • Video class: Design for Startups by Garry Tan (Part 2) 19m
  • Exercise: At what stage is it recommended to seriously consider hiring your first designer (assuming the product has a user-facing element)?
  • Video class: PR Content for Growth by Kat Man?alac and Craig Cannon 52m
  • Exercise: When deciding to pitch press (PR) for an early-stage startup, what timing is usually recommended?
  • Video class: A Conversation with Aileen Lee - Moderated by Geoff Ralston 1h00m
  • Exercise: When pitching to venture investors, why is it important to focus on the addressable market size (not just the total market)?
  • Video class: How to Sell by Tyler Bosmeny 52m
  • Exercise: Which approach is recommended to avoid the “free trial” trap while still reducing buyer risk?
  • Video class: Building an Engineering Team by Ammon Bartram and Harj Taggar 1h11m
  • Exercise: In an early-stage startup, which source is recommended as the best place to make the first few engineering hires?
  • Video class: How to Apply and Succeed at Y Combinator by Dalton Caldwell 40m
  • Exercise: What is a strong first step to improving your chances of getting a YC interview?
  • Video class: Running Your Company by Patrick Collison 57m
  • Exercise: Which situation best signals product-market fit in a startup?
  • Video class: A Conversation with Elizabeth Iorns - Advice for Biotech Founders 55m
  • Exercise: When building a two-sided B2B marketplace, which approach best helped solve the early “chicken-and-egg” problem and build trust?
  • Video class: Startup Technology - Technical Founder Advice 59m
  • Exercise: When building a v1, what trade-off was emphasized as most important early on?
  • Video class: Fundraising Fundamentals By Geoff Ralston 52m
  • Exercise: According to the lecture, when is the best time to raise venture capital?
  • Video class: A Conversation on Hard Tech with Eric Migicovsky 1h01m
  • Exercise: According to the talk, what is the recommended approach to sales during an accelerator batch for many hard tech startups?
  • Video class: Understanding SAFEs and Priced Equity Rounds by Kirsty Nathoo 45m
  • Exercise: What is a SAFE (Simple Agreement for Future Equity) primarily used for?
  • Video class: How to Get Meetings with Investors and Raise Money by Aaron Harris 47m
  • Exercise: Which option best describes what makes a strong cold email to an investor?
  • Video class: A Conversation with Elad Gil 53m
  • Exercise: In an early-stage startup, what is described as the singular most important focus?
  • Video class: The Path to $100B by Paul Buchheit 54m
  • Exercise: When building a startup product in an established category, what approach is most likely to create strong early momentum?
  • Video class: After PMF: People, Customers, Sales by Mathilde Collin 54m
  • Exercise: Which practice best reflects a disciplined approach to building early traction and product-market fit?
  • Video class: A Conversation with Werner Vogels 56m
  • Exercise: What is the main idea behind the “working backwards” approach to building a new product or service?

This free course includes:

25 hours and 4 minutes of online video course

Digital certificate of course completion (Free)

Exercises to train your knowledge

100% free, from content to certificate

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