Duration of the online course: 20 hours and 52 minutes
4.6
(25)
Build job-ready HR strategy skills in this free online course—master hiring, onboarding, performance and learning to create a stronger culture and team.
In this free course, learn about
How HR shifts from administrative work to a strategic driver of business outcomes
Common pitfalls in HR strategy design and how to avoid them
Main strategic types of HR management and why culture shaping matters
How to build an HR strategy: starting points, priorities, and key considerations
How to identify critical organizational functions and allocate learning investment wisely
Why HR strategies must fit structural and cultural context as a central design theme
Leadership/organization dimensions and the concept used to describe expertise level
How to build a talent acquisition strategy focused on sourcing the right talent
What employer branding is and how to define an employer branding strategy
How to hire passive candidates; why traditional methods fail for specialist roles
Using networks and employee referral programs for effective hard-to-fill hiring
Who recruitment should satisfy and key candidate selection concepts
Strategic onboarding choices (supportive vs cold-water) and their intended outcomes
Modern performance management: issues with appraisals, relaunch steps, feedback, objectives, evaluation
About the free online course
Strong HR is more than policies and paperwork; it is a strategic lever that shapes culture, leadership, performance, and the organization’s ability to grow. This free online course helps you shift your mindset from reactive HR tasks to value-creating human resource management that supports business goals and long-term capability building.
You will learn how to design HR strategies that fit real-world constraints instead of copying best practices that do not match your context. The course highlights common pitfalls that derail HR plans, then guides you toward a practical approach that considers structure, culture, and critical functions across the company. This makes it especially useful if you are asked to contribute to HR initiatives, improve people processes, or align leadership expectations with what the organization actually needs.
Recruitment and talent acquisition are treated as strategic systems rather than isolated activities. You will explore how to position an employer brand, build smarter sourcing methods, and overcome the limitations of traditional hiring when specialist roles are hard to fill. You will also learn to leverage networks and referrals effectively, and to view the recruitment process through the lens of key stakeholder satisfaction, from candidates to hiring managers and the organization as a whole.
Beyond hiring, the course strengthens your ability to manage performance and development in a modern way. You will examine why classic performance appraisals often fail, what it takes to relaunch them, and how to set objectives and expectations without creating unintended downsides. You will also focus on making feedback more useful and choosing evaluation approaches that support learning, trust, and meaningful improvement rather than mere compliance.
Finally, you will connect HR strategy with how learning actually happens inside organizations, and how to define learning priorities that match an agile environment. By the end, you will be better prepared to communicate HR decisions strategically, contribute to stronger leadership practices, and build people systems that attract talent, develop capability, and improve organizational performance.
Course content
Video class: #01 The strategic Side of Human Resources Management33m
Exercise: What is the author's observation regarding people's perception of HR in organizations?
Video class: #02 Common Pitfalls of building Human Resources Strategies28m
Exercise: What is one of the key pitfalls in building an HR strategy?
Video class: #03 Strategic Types of Human Resources Management37m
Exercise: What is the purpose of shaping a culture in a company?
Video class: #04 How to build a powerful Human Resources Strategy32m
Exercise: Which are the primary considerations when starting to build an HR strategy according to the series on HR strategies?
Video class: #05 What are critical Functions in your Organization?38m
Exercise: When it comes to investing in learning, would it make sense to share the same amount of money equally among all functions in a company?
Video class: #06 Always consider the structural and cultural Context45m
Exercise: What is a central theme in HR strategies discussed in the video?
Video class: #07 Dimensions of Leadership and Organization48m
Exercise: What is the key concept used to indicate a person's level of expertise and general knowledge in leadership according to Armin Trost?
Video class: #08 Building a Talent Acquisition Strategy37m
Exercise: What is the main focus of a Talent Acquisition Strategy?
Video class: #09 What is your Employer Branding Strategy?43m
Exercise: What is employer branding?
Video class: #10 How to actively hire passive Candidates37m
Exercise: What is the primary challenge companies face with traditional hiring methods for specialist roles?
Video class: #11 Using Networks for effective difficult Hiring38m
Exercise: What is the concept of employee referral programs according to Armin Trost?
Video class: #12 Who should be happy with your Recruitment Process?41m
Exercise: What is a key concept in candidate selection discussed in the HR strategy video?
Video class: #13 Is your Onboarding about Babysitting or about cold Water?14m
Exercise: What is the strategic dimension to consider when implementing onboarding?
Video class: #14 A strategic View and Outlook on Performance Appraisal30m
Exercise: What is the main criticism of traditional performance appraisals as discussed in the lecture series?
Video class: #15 How you relaunch your Performance Appraisal31m
Exercise: What is the first step in solving the problem of outdated performance appraisals according to Armin Trost?
Video class: #16 Defining Objectives and Performance Expectations34m
Exercise: What is a potential downside of setting objectives according to the video?
Video class: #17 Making social Feedback most effective36m
Exercise: What is feedback primarily used for in performance appraisal?
Video class: #18 Formal Performance Review, Judgement and Assessment31m
Exercise: What strategic direction should organizations consider for performance evaluation?
Video class: #19 Learning in Organizations happens in many different Ways39m
Exercise: What is the focus of this chapter on learning in organizations?
Video class: #20 How to build a corporate Learning Strategy33m
Exercise: What is the primary focus of strategic learning priorities in agile organizations?
Video class: #21 Nature and Strategies of Learning in an agile Setting31m
Exercise: What is the traditional idea of how corporate learning is supposed to work according to Armin Trost?
Video class: #22 Developing Leaders for organizational Success40m
Video class: #23 Find, transfer and retain Knowledge in your Organization29m
Exercise: What is the problem of not managing knowledge according to Armin Trost?
Video class: #24 The Idea and Challenge of Talent Management34m
Video class: #25 The Blessing and Curse of Competence Models24m
Exercise: What is a competence model in HR management?
Video class: #26 Who are your most talented People?35m
Video class: #27 How talented People learn from and with Others36m
Exercise: According to Armin Trost, what is the fundamental question that needs to be answered when it comes to talent development?
Video class: #28 The Power of Experience for personal Growth31m
Video class: #29 Managing Careers of Experts who do not manage28m
Exercise: What is the difference between a management career and an expert career in an organization, according to Armin Trost?
Video class: #30 Meanings and Effects of Remuneration25m
Video class: #31 Fundamentals and Strategies of Base Pay27m
Exercise: What is the purpose of base pay according to Armin Trost?
Video class: #32 Does Pay for Performance really motivate?37m
Video class: #33 The Puzzle of Compensating High Performers in Teams33m
Exercise: What is the context for compensating high performers in teams according to Armin Trost?
Video class: #34 What it really means being an attractive Employer27m
Video class: #35 What makes flexible Working Conditions really flexible?38m
Exercise: Who is responsible for shaping flexible work arrangements in an organization according to Armin Trost?
Video class: #36 Strategies to get Employee Surveys straight31m
Video class: #37 Employee Retention. One Problem, multiple Views27m
Exercise: What is the reason why there is no head of retention in most HR departments?
This free course includes:
20 hours and 52 minutes of online video course
Digital certificate of course completion (Free)
Exercises to train your knowledge
100% free, from content to certificate
What are the key elements of a strategic human resource management plan?
A strategic HR plan aligns workforce priorities with business goals, covering critical roles, culture, talent acquisition, performance, onboarding, and learning.
How can companies recruit passive candidates for specialist roles?
Companies can reach passive candidates through targeted sourcing, employer branding, professional networks, and employee referral programs.
Why do traditional performance appraisals often fail?
Traditional appraisals can be too retrospective and administrative, offering limited useful feedback or support for future performance and development.
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Course comments: Human Resource management
Students found the free HR course excellent, detailed, practical, and valuable for business and career development. They praised the learning experience and communication, while asking about certificate access and job prospects without a college degree.
MS
MOHAMMAD SADIQ
this is excellent learning to do a certification by online
MM
Mpho Millicent
❤
TP
Tia Pandy
This is probably one of the best and most detailed HR courses one can find online. Armin Trost is an excellent communicator on tackling HR management
GD
Guimy Delia
This course is extremely important for people who want to be a businessman.
MM
Meshack Mabuza
the course is very good but how should I Access my certificate
H
hughkeisha
I've had the best experience with this course , but can I apply for a HR job after doing the full course ,but not having the college degree
Course comments: Human Resource management
Students found the free HR course excellent, detailed, practical, and valuable for business and career development. They praised the learning experience and communication, while asking about certificate access and job prospects without a college degree.
MOHAMMAD SADIQ
this is excellent learning to do a certification by online
Mpho Millicent
❤
Tia Pandy
This is probably one of the best and most detailed HR courses one can find online. Armin Trost is an excellent communicator on tackling HR management
Guimy Delia
This course is extremely important for people who want to be a businessman.
Meshack Mabuza
the course is very good but how should I Access my certificate
hughkeisha
I've had the best experience with this course , but can I apply for a HR job after doing the full course ,but not having the college degree