Free online courses onLocal SEO

Free online Local SEO courses in Digital Marketing. Learn to rank in local search, optimize Google Business Profile, and drive nearby customers.
Explore free online Local SEO courses within Digital Marketing. Learn Google Business Profile optimization, local keyword research, citations, reviews, NAP consistency, local link building, and on-page tactics to improve visibility in local search results.

1 free online courses

Free online courses on Local SEO

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Free Online Local SEO Courses (Digital Marketing)

Boost visibility in nearby searches with a focused set of free online Local SEO courses designed for anyone who wants to improve rankings in map results and local intent keywords. Local SEO is a core skill within Digital Marketing, helping businesses appear when people search for services “near me,” compare options, or look up directions and contact details. These free courses are built to help you understand what drives local search performance and how to apply best practices step by step, without paying for access.

Whether you manage a small business website, run marketing for a service-area company, or support multiple locations, these free Local SEO training options cover the essentials: optimizing local presence, improving relevance and proximity signals, and strengthening trust factors that influence local rankings. You will learn practical approaches to set up or refine local profiles, structure on-page signals for geographic intent, and create consistent business information across the web to reduce confusion for search engines and users.

What you’ll learn in these free Local SEO courses

  • Local search fundamentals: how local results differ from traditional organic rankings and why intent matters
  • Local profile optimization: key fields, categories, services, photos, and attributes that impact visibility
  • NAP consistency: aligning business name, address, and phone information across citations and directories
  • On-page Local SEO: optimizing titles, headings, internal links, and location-focused content without keyword stuffing
  • Reviews and reputation signals: earning, managing, and responding to reviews to support trust and conversions
  • Local link building: earning locally relevant mentions and links from partners, organizations, and community resources
  • Tracking and measurement: monitoring calls, direction requests, rankings, and traffic to prove ROI

Included free course

Local SEO Full Free Course

This free course guides you through the complete workflow of Local SEO, from setup to ongoing improvement. Expect hands-on guidance on building a strong local foundation, identifying high-value local keywords, enhancing local pages, and improving visibility across maps and organic results. By the end, you should be able to create a repeatable Local SEO process, spot common issues that limit performance, and prioritize actions that lead to more calls, visits, and qualified leads.

Who these free Local SEO courses are for

  • Business owners who want more nearby customers without increasing ad spend
  • Digital marketers expanding into local search optimization as a service
  • Agencies and freelancers supporting single-location or multi-location brands
  • Beginners seeking a clear starting point in Digital Marketing with measurable outcomes

If you are searching for free Local SEO courses online, start here to build job-ready skills for local visibility, stronger conversions, and long-term growth in competitive areas.