Your Professional Story: Introductions That Feel Natural

Capítulo 2

Estimated reading time: 9 minutes

+ Exercise

What a “Professional Story” Really Is

Your professional story is a short, human explanation of who you are and what you’re about—designed to make it easy for someone to respond. It is not a mini-resume and not a sales pitch. A natural introduction gives just enough detail to create a clear picture, then opens the door for the other person to join the conversation.

A strong intro is:

  • Brief: easy to say in one breath.
  • Specific: uses concrete words instead of broad labels.
  • Adaptable: same structure, different details depending on the setting.
  • Inviting: ends with a simple question back.

The Core Structure (Use This Every Time)

Use this five-part structure. You can shorten or expand it, but keep the order.

  1. Name
  2. Role / context (where you sit right now)
  3. Focus area (what you spend time on)
  4. Who you help / what you’re exploring (impact or direction)
  5. Easy question back (gives them a comfortable next step)

Fill-in Template

Hi, I’m [Name]. I’m a [role] at/in [company/context]. I focus on [specific focus area]. Lately I’ve been [helping X with Y / exploring Z]. What brings you here / what are you working on?

Make It Specific: Replace Vague Words

Specificity makes you memorable. Swap general terms for concrete ones.

Too vagueMore specific
“I work in marketing.”“I run lifecycle email campaigns for a subscription app.”
“I’m in IT.”“I support cloud access and device security for a 500-person company.”
“I do consulting.”“I help small manufacturers reduce shipping errors and returns.”
“I’m a manager.”“I lead a team of 6 analysts focused on pricing and forecasting.”

Step-by-Step: Build Your Introduction in 10 Minutes

Step 1: Write your “role/context” in plain language

Answer: Where do you sit right now? Use words a non-expert would understand.

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  • Good: “I’m a project coordinator on a hospital renovation.”
  • Less helpful: “I’m a PMO resource.”

Step 2: Choose one focus area (not five)

Pick the one thing you want to be asked about. If you list multiple areas, people won’t know what to respond to.

  • Good: “I focus on onboarding new customers after they sign.”
  • Too broad: “I do onboarding, retention, partnerships, and strategy.”

Step 3: Add “who you help” or “what you’re exploring”

This is the most conversational part because it signals your direction.

  • Who you help examples: “I help new managers run better 1:1s.” “I help clinics reduce no-shows.”
  • Exploring examples: “I’m exploring roles in operations.” “I’m learning more about procurement and vendor management.”

Step 4: End with an easy question back

Choose a question that is simple to answer and fits the setting.

  • “What brings you to this event?”
  • “What kind of projects are you focused on right now?”
  • “How does your team measure success?”
  • “What are you hoping to learn today?”

Step 5: Remove jargon and “hype” words

Cut phrases that sound like a pitch. Replace them with plain outcomes.

Pitchy / jargonNatural alternative
“I leverage synergies to optimize outcomes.”“I help teams work together so projects ship on time.”
“I’m passionate about disruptive innovation.”“I like improving messy processes and making them simpler.”
“I provide end-to-end solutions.”“I handle the handoff from sales to implementation.”

Practice Variations: 10-Second, 30-Second, 60-Second

Use the same structure, just change the level of detail. Practice out loud so it feels like a normal sentence, not a memorized script.

10-Second Version (One Breath)

Hi, I’m Maya. I’m a data analyst in retail, focused on demand forecasting. What are you working on these days?

When to use: quick greetings, passing introductions, when someone is about to move on.

30-Second Version (Adds “who you help”)

Hi, I’m Maya. I’m a data analyst at a retail company, and I focus on demand forecasting for seasonal products. Recently I’ve been helping our planners reduce stockouts without over-ordering. What kind of work are you focused on right now?

When to use: most networking events, meeting someone before a session starts, small group chats.

60-Second Version (Adds a concrete example)

Hi, I’m Maya. I’m a data analyst at a retail company, focused on demand forecasting for seasonal products. Lately I’ve been helping our planning team reduce stockouts without over-ordering—last quarter we adjusted our forecast model for promotions and it made our weekly planning meetings much smoother. I’m also curious how other teams handle last-minute changes. How does forecasting work in your world?

When to use: 1:1 conversations, informational chats, when someone asks “Tell me more.”

Situation Templates (Use the One That Fits)

1) In-Person Events (Conferences, Meetups, Industry Mixers)

Goal: be clear and approachable; keep it light; ask a question that fits the event.

Hi, I’m [Name]. I’m a [role] at [company/context]. I focus on [focus area]. I’m here to learn more about [topic] and meet people working on it. What brought you to this event?

Example:

Hi, I’m Jordan. I’m an operations coordinator at a food distributor. I focus on improving warehouse handoffs between receiving and shipping. I’m here to learn how other teams reduce picking errors. What brought you here?

2) Internal Meetings (New Team, Cross-Functional Kickoff)

Goal: clarify how you connect to the work and how you can help.

Hi everyone—I’m [Name]. I’m on the [team] as a [role]. I focus on [focus area] for this project, especially [specific piece]. I’ll be partnering with [who] to [outcome]. What does success look like for your team on this?

Example:

Hi everyone—I’m Priya. I’m on the finance team as a business partner. I focus on pricing and margin for this launch, especially how discounts affect renewals. I’ll be partnering with sales ops to keep the deal process simple. What does success look like for your team on this launch?

3) Online Chats (LinkedIn Messages, Slack Communities, Group Chats)

Goal: be even shorter; make the ask easy; show why you’re reaching out.

Hi [Name]—I’m [Name], a [role/context]. I focus on [focus area]. I saw your post about [topic] and I’m exploring [related interest]. Quick question: [simple question]?

Example:

Hi Elena—I’m Sam, a customer support lead at a SaaS company. I focus on improving first-response time and self-serve help. I saw your post about knowledge base audits and I’m exploring a better review process. Quick question: how often do you refresh your top 20 articles?

4) Career Transitions (Changing Roles/Industries or Re-Entering)

Goal: connect past experience to a direction; avoid sounding uncertain; name what you’re exploring and why.

Hi, I’m [Name]. Most recently I was [previous role/context]. I spent a lot of time on [transferable focus area]. Right now I’m exploring [target direction], especially roles that involve [specific tasks]. What kinds of teams are you seeing hire for that?

Example:

Hi, I’m Alexis. Most recently I was a classroom teacher. I spent a lot of time designing lesson plans and tracking progress week to week. Right now I’m exploring learning and development roles, especially onboarding and training materials. What kinds of teams are you seeing build out L&D right now?

How to Make It Sound Natural (Not Like a Pitch)

Use “conversation language,” not “presentation language”

  • Say: “I work on…” “I spend most of my time…” “Lately I’ve been…”
  • Avoid: “I am responsible for…” “My core competencies include…”

Keep your “focus area” grounded in actions

People respond better to verbs than titles.

  • “I help teams set up reporting dashboards.”
  • “I coordinate vendors and timelines for store openings.”
  • “I write onboarding emails and in-app messages.”

Don’t stack qualifiers

Over-explaining can sound like you’re defending your role.

  • Instead of: “I’m kind of working on a few things around strategy…”
  • Try: “I’m focused on improving our handoff from sales to implementation.”

Let the other person choose the direction

Your question back should be broad enough that they can answer comfortably, but specific enough to guide the conversation.

  • Broad: “What are you working on lately?”
  • Guided: “Are you here more for learning or for meeting people in the space?”

Tone and Body Language That Invite Conversation

Voice and pacing

  • Slow down slightly on your name and focus area so it lands.
  • End with an upward, curious tone on the question back (it signals you’re genuinely asking).
  • Pause after your question—don’t fill the silence with more details.

Posture and eye contact (in person)

  • Stand with shoulders relaxed and feet grounded; avoid shifting quickly.
  • Make eye contact when saying your name and when asking the question back.
  • Keep hands visible and still; small gestures are fine, but avoid fidgeting.

Facial expression

A neutral-to-warm expression works better than an intense “performance” smile. Aim for calm and attentive—like you’re meeting a colleague, not auditioning.

Online presence (video calls)

  • Look at the camera when you say your name and ask your question.
  • Keep your intro shorter than you think; video delays make long intros feel longer.
  • Use a simple background and good lighting so your face is easy to read.

Common Mistakes (and Quick Fixes)

Mistake: Listing your entire resume

Fix: Choose one focus area and one “recently” detail. If they want more, they’ll ask.

Mistake: Using internal acronyms or niche jargon

Fix: Replace acronyms with outcomes. If you must use a term, add a 3-word explanation.

“I work in RevOps—basically sales process and reporting.”

Mistake: Sounding like you’re selling

Fix: Swap “I offer/provide” for “I work on/help with,” and end with a question that’s about them.

Mistake: No question back

Fix: Keep 3 “default questions” ready so you never end on a dead end.

  • “What are you working on right now?”
  • “How did you get into that?”
  • “What are you hoping to get out of today?”

Mini-Drills to Practice (So It Doesn’t Feel Scripted)

Drill 1: The “One-Sentence Swap”

Say your 30-second intro, then swap only the focus area sentence to match a new context.

  • Context A: “I focus on onboarding.”
  • Context B: “I focus on renewals.”
  • Context C: “I focus on customer education.”

Drill 2: The “Question Bank”

Write 5 easy questions back. Practice pairing each with your intro so it feels automatic.

Drill 3: The “10–30–60 Ladder”

Record yourself saying the 10-second version, then the 30-second, then the 60-second. Listen for: speed, clarity on focus area, and whether your question back sounds genuinely curious.

Now answer the exercise about the content:

Which introduction best follows a natural “professional story” by being specific, focusing on one area, and ending with an easy question back?

You are right! Congratulations, now go to the next page

You missed! Try again.

Option 1 is brief and specific, names a single focus area, adds a recent detail, and ends with a simple question that invites the other person into the conversation.

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Starting Conversations Without Being Salesy

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